Commonly Asked Questions
So, you think you're ready for PR? Before clicking the "Contact" button, check out a few commonly asked questions below.
What is public relations (PR)?
Public relations, as defined by PRSA, “is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.” At its core, public relations is about influencing, engaging and building a relationship with key stakeholders to contribute to the way an organization is perceived.
Why should I hire a PR agency or publicist?
There are many reaons to hire an agency or publicist. Here are a few:
How much does PR cost?
While prices vary, it is important to remember that PR is an investment which in time, yields a very strong ROI such as increased visibility, brand awreness, and credibilit. Dawine's monthly retainer services start at $2,500 with a minimum of a one-year contract. Prices for all services can be found on the contact page.
What's the difference between marketing, advertising, and public relations?
Marketing is a broad term that represents all of the different efforts and activities that businesses and brands put into play in order to get a product or service in front of more eyeballs, attract new customers, and maintain solid relationships with existing ones.
How do I know if and when I am ready for public relations?
There are many factors to consider when deciding to hire a public relations. Here are a few:
How is success measured in PR?
Statistics and analytics are provided for media placement, social media management, brand reputation, and more. I provide weekly and monthly meetings to share reports, achievements, and areas of growth.
How can I contact Dawine for speaking opportunities, interviews, or as a potential source?
I love interviews, sharing the knowledge I have and connecting with outlets! Direct all questions regarding interviews, speaking engagements, and source opportunities to firstname.lastname@example.org. I look forward to speaking with you!